Offers -15%
charm woman jewellery GioiaPura GYPARZ0407-SW
GioiaPura charm woman jewellery GioiaPura € 24.90 € 21.17
Offers -10%
charm woman jewellery Brosway Fancy FMB03
Brosway charm woman jewellery Brosway Fancy € 29.00 € 26.10
Sale -25%
charm jewel 925 Silver woman jewel Zircons 20075716
Bliss charm jewel 925 Silver woman jewel Zircons € 25.00 € 18.75
Offers -20%
charm woman jewellery Luca Barra CH197
Luca Barra charm woman jewellery Luca Barra € 8.00 € 6.40
new
charm woman jewellery Ania Haie Pop Charms NC048-18H
charm woman jewellery Brosway Fancy FMP02
new
charm woman jewellery Morellato Drops SCZ1306
charm woman jewellery Morellato Drops SCZ1197
charm woman jewellery Sagapò Letters SLT1C
new
charm woman jewellery Morellato Drops SCZ1298
Offers -20%
charm Steel woman jewel Crystals CH316
Luca Barra charm Steel woman jewel Crystals € 8.00 € 6.40
charm woman jewellery Brosway Tres Jolie BTJM337
new
charm woman jewellery Morellato Drops SCZ1304
Offers -15%
charm woman jewellery Sagapò HAPPY SHA183
Sagapò charm woman jewellery Sagapò HAPPY € 12.00 € 10.20
new
charm woman jewellery Morellato Drops SCZ1305
charm woman jewellery Sagapò HAPPY SHAR1O
Offers -10%
charm woman jewellery Brosway Fancy FCL03
Brosway charm woman jewellery Brosway Fancy € 34.00 € 30.60
Sale -25%
charm jewel 925 Silver woman jewel Zircons 20075734
Bliss charm jewel 925 Silver woman jewel Zircons € 15.00 € 11.25
Offers -10%
charm woman jewellery Brosway Fancy FCL04
Brosway charm woman jewellery Brosway Fancy € 34.00 € 30.60
new
charm woman jewellery Morellato Drops SCZ1299
new
charm woman jewellery Morellato Drops SCZ1303
Offers -10%
charm woman jewellery Brosway Fancy FLG01
Brosway charm woman jewellery Brosway Fancy € 29.00 € 26.10
charm woman jewellery Brosway Fancy FMP01
Offers -20%
charm woman jewellery Luca Barra Be Charm CH327
Luca Barra charm woman jewellery Luca Barra Be Charm € 8.00 € 6.40
Offers -10%
charm woman jewellery Brosway Fancy FVP03
Brosway charm woman jewellery Brosway Fancy € 34.00 € 30.60
charm woman jewellery Sagapò HAPPY SHAR1H
charm woman jewellery Morellato Drops SCZ1229
Offers -10%
charm woman jewellery Brosway Fancy FLG03
Brosway charm woman jewellery Brosway Fancy € 34.00 € 30.60
charm Steel woman jewel Crystals CH321
Luca Barra charm Steel woman jewel Crystals € 8.00
Offers -18%
charm woman jewellery Sagapò HAPPY SHA194
Sagapò charm woman jewellery Sagapò HAPPY € 12.00 € 9.84
charm woman jewellery Sagapò Happy Ears SHE024
Offers -10%
charm woman jewellery Brosway Fancy FMP18
Brosway charm woman jewellery Brosway Fancy € 34.00 € 30.60
Offers -18%
charm woman jewellery Sagapò HAPPY SHA192
Sagapò charm woman jewellery Sagapò HAPPY € 12.00 € 9.84
Offers -20%
charm Steel woman jewel Crystals CH315
Luca Barra charm Steel woman jewel Crystals € 8.00 € 6.40
Offers -18%
charm woman jewellery Sagapò HAPPY SHA317
Sagapò charm woman jewellery Sagapò HAPPY € 12.00 € 9.84
Offers -10%
charm woman jewellery Brosway Fancy FIW04
Brosway charm woman jewellery Brosway Fancy € 29.00 € 26.10
Offers -10%
charm woman jewellery Brosway Fancy FCL02
Brosway charm woman jewellery Brosway Fancy € 29.00 € 26.10
Sale -40%
charm woman jewellery Brosway Tres Jolie BTJM280
Brosway charm woman jewellery Brosway Tres Jolie € 14.00 € 8.40
charm woman jewellery Luca Barra Be Charm CH308
Offers -5%
charm woman jewellery Rosato RZ198
Rosato charm woman jewellery Rosato € 55.00 € 52.25
Offers -18%
charm woman jewellery Sagapò HAPPY SHA196
Sagapò charm woman jewellery Sagapò HAPPY € 12.00 € 9.84
charm woman jewellery Brosway Tres Jolie BTJM324
charm woman jewellery Sagapò Letters SLT1N
charm woman jewellery Luca Barra Be Charm CH309
Offers -15%
charm unisex jewellery GioiaPura Oro 750 GP-SINO210GGT
GioiaPura charm unisex jewellery GioiaPura Oro 750 € 85.00 € 72.25
charm woman jewellery Sagapò HAPPY SHAR1Y
Offers -18%
charm woman jewellery Brosway Tres Jolie BTJM406
Brosway charm woman jewellery Brosway Tres Jolie € 12.00 € 9.84
charm woman jewellery Sagapò Letters SLT1K
Offers -20%
charm Steel woman jewel Crystals CH313
Luca Barra charm Steel woman jewel Crystals € 8.00 € 6.40
charm woman jewellery Morellato Drops SCZ1089
Sale -25%
charm jewel 925 Silver woman jewel Zircons 20082516
Bliss charm jewel 925 Silver woman jewel Zircons € 25.00 € 18.75
Sale -60%
charm woman jewellery Rebecca Myworldsilver SWRPAP16
Rebecca charm woman jewellery Rebecca Myworldsilver € 59.00 € 23.60

Welcome to the section dedicated to Charms, beautiful pendants with the most varied facets that are perfect for combining with bracelets, necklaces and, in some cases, even rings! Among women's jewellery and accessories, charms are certainly the most versatile, because their very nature is multifaceted, eclectic and adaptable.

Charms are in fact born as a complement designed to personalise our jewellery, making it unique and tailor-made for us. That's why choosing one or more charms to enrich and embellish bracelets and necklaces is a truly special idea, a self-pampering treat for ourselves and, why not, a wonderful gift idea!
GioiaPura selects for you the most fascinating charms from the top Italian and international jewellery brands, from the most elegant models to the most casual and playful ones, up to luxury and hyper glamorous charms. To discover GioiaPura's rich selection of women's charms in detail, browse through our catalogue; you will find a well-balanced alternation of novelties, iconic products, current trends and classics.
Going into more detail, among the most particular brands of women's charms, we highlight Rosato, with its gold and silver jewellery with the most varied symbols: from animals to rainbows, natural elements inspired by vegetation or the sea, crosses, hearts, stars and lucky charms. Many of the Rosato charms are also embellished with coloured stones and shiny cubic zirconia. Also lovely are the Amen charms from the Letterami collection, each dedicated to a letter of the alphabet made in rhodium-plated silver and embellished with white cubic zirconia. Then, to say the least, the Morellato charms are iconic. Morellato was in fact one of the first jewellery brands to enrich its product catalogue with colourful and precious charms to match its women's bracelets. An idea that immediately found favour with women enthusiasts.
Today, in fact, who can say they don't have at least one charm bracelet in their jewellery box? And if not, no panic!

Browse the GioiaPura catalogue and we are sure you will find the perfect charms to personalise your bracelets and necklaces of the heart with taste. You'll be spoilt for choice, from those signed GioiaPura to the creations of top brands such as Boccadamo, Sagapò, Luca Barra, Swarovski, Brosway and many others! Take a look and choose your favourite charms.

Our offers
Our new items

top brands